by Elsdon E Rupesh
Did you know that the "GHD" in GHD Hair Straighteners signifies "good hair day"?
GHD was founded in 2001 and has since taken the lead position globally in the
industry. It began collecting awards for best-styling-product in 2005 and has
been published as the ultimate styling product in internationally sold
magazines. Celebrity-endorsements and a solid company moral ethic have helped to
spiral this leader to the household-name status.
Because this brand has become extremely popular, attempts to duplicate it have
resulted in many unsafe, counterfeit ceramic plate styling irons to flood the
market bearing, illegally, the name GHD. The GHD company recognises this
unethical and careless practice. As a result, it has instituted precautionary
measures to protect its customers.
Overheating is one of the most outstanding dangers of the "fake" GHD flat-irons.
The "fakes" do not have a 2-year-warranty, GHD will not be able to repair them,
and reports have been filed against identity-thefts and money stolen for
products which have been paid for but not delivered. Fines, legal-action and
imprisonment have been enforced by the company against any person, or persons,
who has sold or passed along a "counterfeit". In order to assist their customers
and to protect their product, a list of "fake" websites is provided on the true
GHD website.
Information on the varieties and features of straighteners as well as regarding
the purchasing process can be found on the genuine website. The true website has
details about products, customer-care, company policy on returns, a
"website-checker", how to track payments and shipping plus a unique system of
registering your straightener to insure that your purchase is authentic. For a
bit of fun and for further customer-care and assistance, the GHD website
provides access to trendy style-guides, photos, videos, tutorials and celebrity
tips.
The high demand has resulted in the development of three varieties of
straightener to achieve the best results for every hair type. The GHD IV is the
most popular for smoothing, straightening and shining as well as for creating
flips and curly or wavy styles. The IV Salon Styler has wider plates and is
great for hair that is thick or unmanageable as well as for creating large, soft
curls. The IV mini-styler is great for men's hair, short styles and for creating
tight curls.
Authentic GHD straighteners can be purchased online and through hair-dressing
salons. The new line boasts five brilliantly colored straighteners with cool
names. Every one has its own carrying case and attached heat-protective pad.
These spiffy carrying-cases and pad attachments can be purchased separately as
well.
Standard features include a 9 foot power-cord, an auto-switch-off after 30
minutes of non-use, a built-in universal-plug and a 2-year-warranty. This
company esteems its customers safety and places customer satisfaction as its
top-priority. With proper care and usage, the authentic GHD straightener
guarantees ultimate shine and style.
In order to find far more assistance as well as guidance which is on the subject
of
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New Unique Article!
Title: Thinking About GHD Hair Straighteners?
Author: Elsdon E Rupesh
Email: antony@antonymurray.com
Keywords: straighteners,hair,status,popularity,customer assistance,authentic site,results,demand,hair types,curls,styler,salons,shine,style,guarantees
Word Count: 468
Category: hairstyles
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